Welcome to The Franchise Gap
The Franchise Gap is a group of businesses who are experts at developing and growing franchises.
Each of our experts have established businesses within their areas, and we work together to bring our clients the best advice and service.
TheFranchiseGap.com is devoted to developing sustainable franchises, and we work closely with new and existing franchisors to develop and grow their business.
Newest Articles
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Email Marketing. The Good, Bad, and Dire.
I tell you one thing that absolutely drives me nuts is when I receive (bulk) email from companies (and people) I know and the email has absolutely no relevance to me. They’ve picked out what they want to say and, with absolutely no thought as… Share and Enjoy: -
‘Effective Franchising’ Seminar fully booked
We’ve been delighted at the response we’ve had for our new series of seminars ‘Effective Franchising’. As of today, the seminar is fully booked and we’re looking forward to welcoming over 35 companies next week. This first seminar is entitled ‘Focus on Sales’. Their will… Share and Enjoy: -
Help your franchisees get the most out of Networking
Networking can be a great way for your Franchisees to meet potential customers and build relationships with like minded people. It can also be a waste of time if they don’t focus their activities for the best benefit of their businesses. Many people think that… Share and Enjoy:
Archives
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Euan Fraser Quick Tip: Just because it works here…
Posted on August 3, 2010 | No Comments….doesn’t mean your business will work anywhere. In fact it may be successful just because it’s you that runs it or just because of your unique location. Before you start to franchise you’ll need to run a pilot operation, at arm’s length from your current... -
Effective Franchising Seminar – Focus on Sales
Posted on July 22, 2010 | 1 CommentWe’re pleased to announce that The Franchise Gap will be running a new series of seminars entitled ‘Effective Franchising’. The seminars will be presented in conjunction with Harper MacLeod LLP. The first seminar is entitled ‘Focus on Sales’. Their will be two presentations followed by... -
July Franchise Gap Meeting
Posted on July 12, 2010 | No CommentsOur next group meeting will take place at 10:00 on Tuesday July 27th in Glasgow. Our monthly meetings are a great way to meet the team. If you’re thinking about franchising your business, or own a Franchise that you’d like to drive forward, we’re happy... -
Lost in Translation
Posted on July 8, 2010 | No CommentsAll marketing is local. There, I’ve said it. I like reading up on Franchise opportunities. They all boast about having ‘world-class marketing’ (where did that phrase come from anyway? It sounds like some sort of weird advert for hoovers) systems in place that will guarantee... -
Not another business plan?
Posted on July 8, 2010 | No CommentsThis will be a quick one. I know you won’t want to hear it, but yes – you need to prepare a business plan for franchising. You need to think about the structure of the franchise, profile of the ideal franchisee, how to divide up...